What we Believe
What Is Organic SEO And How Can You Begin Using It To Grow Your Business?
Organic SEO is the process of optimizing a website with the goal of improving its visibility on search engines so that it receives higher volumes of traffic. With organic SEO you acquire website visitors who are specifically looking for what you offer. This is a...
What Are The 5 Key Performance Indicators Every Small Business Should Be Tracking?
What are the 5 key performance indicators that every business should be tracking, no matter what industry they're in? Key performance indicators, or KPIs, are a way to track and measure your company’s performance and progress in different areas. KPIs help you identify...
11 Strategies for Better B2B Lead Generation
If you sell to other businesses, as we do, I’m sure you’ve noticed some significant changes in how to effectively reach prospects over the last few years. They are more wary of our efforts to engage with them and reticent to give information. In this post I want to...
What Is Social Media Marketing?
In a world that is increasingly driven by digital interactions, social media marketing has become an essential tool for businesses of all sizes. So what is social media marketing and how can you utilize it to grow your business? What Does Social Media Marketing Do?...
What Is A Marketing Funnel And Does My Business Need One?
A marketing funnel is a tool used by businesses to strategically move potential customers from awareness of a product or service to purchasing. It is often represented as a funnel, with the broad part at the top representing those potential customers who are in the...
Alchemy’s CEO Makes Guest Appearance on God Made Millionaire
Our Founder and CEO Gordon Van Wechel was recently on the nationally syndicated “God Made Millionaire”, hosted by TC Bradley. The show features authors, musicians, entrepreneurs, and leaders who have activated their “God-given” dreams. Gordon sat down with TC to...
5 Benefits To Email Marketing — Plus 3 Tools to Help
It seems like every year some guru predicts that “this will be the year email dies.” While it is frequently maligned, email remains one of the most effective and cost-efficient channels you can incorporate into your business growth strategy. Why do I say that? ...
What Is A Fractional CMO And How Can One Benefit Your Business?
The fractional CMO is a relatively newer position that has arisen in response to the ever-changing landscape of marketing and the needs of companies. Fractional CMO Meaning As the name suggests, a fractional CMO (Chief Marketing Officer) is a marketer who dedicates a...
ADA Compliance For Websites: What Does It Mean For Your Business?
With lawsuits on the rise, “ADA Compliance” is a term that every business owner needs to familiarize themselves with. Otherwise, it can result in you being fined by the Federal Government and/or sued by a disabled person who could not easily use your website. What Is...
How To Grow Your Veterinary Practice With A Loyalty Program
Have you ever gone to purchase an item online and as you get to the checkout page you're notified that by spending an additional $10 you will qualify for free shipping? How often have you added another item to your cart so you could take advantage of the free...
Best Marketing Ideas for a Small Business
Being a small business owner, you understand the importance of marketing your business. But what you may not understand is the best way to do so. You’re inundated with the day-to-day tasks of running a business, taking care of customers, and managing a staff - leaving...
Email Marketing Best Practices To Drive Results For 2024
Email marketing is a powerful tool that can help businesses reach a wide audience with minimal effort. However, email marketing is not without its challenges. In order to maximize the effectiveness of utilizing email, it’s important to be aware of email marketing...
Office
1732 S Park Ct Suite D, Chesapeake, VA 23320
Hours
M-F: 8: 30am – 5pm
S-S: Closed
Phone
877-978-2110
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