What we Believe
What Is A Marketing Funnel And Does My Business Need One?
A marketing funnel is a tool used by businesses to strategically move potential customers from awareness of a product or service to purchasing. It is often represented as a funnel, with the broad part at the top representing those potential customers who are in the...
Alchemy’s CEO Makes Guest Appearance on God Made Millionaire
Our Founder and CEO Gordon Van Wechel was recently on the nationally syndicated “God Made Millionaire”, hosted by TC Bradley. The show features authors, musicians, entrepreneurs, and leaders who have activated their “God-given” dreams. Gordon sat down with TC to...
5 Benefits To Email Marketing — Plus 3 Tools to Help
It seems like every year some guru predicts that “this will be the year email dies.” While it is frequently maligned, email remains one of the most effective and cost-efficient channels you can incorporate into your business growth strategy. Why do I say that? ...
What Is A Fractional CMO And How Can One Benefit Your Business?
The fractional CMO is a relatively newer position that has arisen in response to the ever-changing landscape of marketing and the needs of companies. Fractional CMO Meaning As the name suggests, a fractional CMO (Chief Marketing Officer) is a marketer who dedicates a...
ADA Compliance For Websites: What Does It Mean For Your Business?
With lawsuits on the rise, “ADA Compliance” is a term that every business owner needs to familiarize themselves with. Otherwise, it can result in you being fined by the Federal Government and/or sued by a disabled person who could not easily use your website. What Is...
How To Grow Your Veterinary Practice With A Loyalty Program
Have you ever gone to purchase an item online and as you get to the checkout page you're notified that by spending an additional $10 you will qualify for free shipping? How often have you added another item to your cart so you could take advantage of the free...
Best Marketing Ideas for a Small Business
Being a small business owner, you understand the importance of marketing your business. But what you may not understand is the best way to do so. You’re inundated with the day-to-day tasks of running a business, taking care of customers, and managing a staff - leaving...
Email Marketing Best Practices To Drive Results For 2024
Email marketing is a powerful tool that can help businesses reach a wide audience with minimal effort. However, email marketing is not without its challenges. In order to maximize the effectiveness of utilizing email, it’s important to be aware of email marketing...
What Is Website SEO And Why Do You Need It For Your Business?
What Is SEO? The term SEO is abbreviated from the word “search engine optimization”. It refers to the process of upgrading your website to boost its online visibility when customers use Google, Bing, or other search engines to find items related to your business. The...
Top 4 Strategies for B2B Lead Generation
For companies that sell to other businesses (B2B), effective lead generation is the fundamental activity that you must be consistent in. When I meet with prospective clients, more often than not, they reveal within our meeting that they are using a “shotgun” approach...
Are You Maximizing Local Search For Your Business?
Google has some very revealing statistics about how your prospective customers search for you and make their buying decisions. As a local business owner you have some distinct advantages over the larger regional and national companies that you compete with. Local...
Online Reputation Repair – What You Need To Know!
You know what they say … It can take years to create a solid online reputation but only one post or bad review to knock it down. The goal is to never let it get to that point. You work hard to run your business and considering the highly digital and easily accessible...
Office
1732 S Park Ct Suite D, Chesapeake, VA 23320
Hours
M-F: 8: 30am – 5pm
S-S: Closed
Phone
877-978-2110
AS SEEN ON
